Welcome to The Bot.anical Garden!
The Bot.anical Garden

Season 1

Oct. 1, 2025

The Future of Marketing: Embracing AI and Strategy

In this conversation, Amanda George and Andre Beadle discuss the evolving landscape of marketing, particularly in the context of AI and fractional CMOs. They explore the importance of strategic marketing, the shift towards cu...
Sept. 18, 2025

From Accidental Marketer to Expert

In this conversation, Amanda George and Matt Agnew explore the nuances of vertical marketing, the importance of understanding customer personas, and the intersection of sales processes and customer experience. They discuss th...